Tuesday, November 3, 2009

5 secrets

Michael Bierut: 5 Secrets from 86 Notebooks from 99% on Vimeo.

Micheal Bierut, a partner from the insane design firm Pentagram, who has done ads and "identities" for such monster clients as the MOMA to The New York Times.

This conference was really humbling...it was so interesting to see all his notebooks. My favorite "secret" was to not ignore the obvious....yea, embrace the obvious.


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